Since its establishment in 2001, Favoptic's sales have grown steadily. Today there are one million customers in Sweden, Norway, Finland, Denmark and Germany. With the latest digitally controlled grinding technology, glass can be ground more precisely, more efficiently and with an individual and optimal designed grinding. The orders that Favoptic's customers themselves make online go directly from the website to the grinding shop. When the glasses are ready, they are mailed home to the customer. Because the glasses don’t pass through wholesalers or optician stores, Favoptic can offer their customers glasses at very favorable prices. All in just a couple of days. The network may be the very foundation of the brand’s success story but for the company’s expansion, personal contact is of paramount importance.