– We created CU Jewelery because we were missing something on the Swedish market when we were looking for jewelry ourselves. Swedish design has always appealed to us, but we wanted something more. It has always been important for us to talk about sustainability, what we do with our resources and what we leave for the future. For us, it is just as important how the jewelry is designed as where it comes from and what it leaves behind.
CU Jewelery was created there and then, with a desire and curiosity. The brand decided to follow the dream of sustainable jewelery that takes responsibility even before the manufacturing starts. Every piece of jewelry is made in small editions by a family in Tuscany, Italy, where craftsmanship and tradition go hand in hand with modern ideas for sustainability. All jewelery is manufactured in recycled silver.